Technology, Software


Mad Paws

MadPaws is a Sydney-based pet services startup. Six members of the A2 Design team are currently working with the Mad Paws team to develop the main site backend (Laravel framework), frontend, blog (WordPress CMS), and mobile applications (Ionic framework).



  • PHP 7
  • Laravel 5
  • React
  • Amazon SQS
  • RDS
  • Redis
  • MySQL
  • Jenkins


  • Cloudinary
  • Cloudfront
  • Campaign Monitor
  • Segment / Mix Panel
  • Sentry
  • Kibana
  • Google Maps
  • Stripe / Paypal
  • Viral Loop
New Mad Paws Blog

Built on the WordPress platform, the world’s leading content management system.

New Hybrid Mobile Application

Hybrid (or cross-platform) applications are recently getting the better of native apps. The key advantage of hybrid apps is the ability to build apps that work on all major app platforms using a single codebase.

We’re using the Ionic Framework, which is one of the top choices for cross-platform application development.


A2 Design Team


Backend — 3 developers
Frontend — 3 developers
IOS/Android — 2 developers

Product owner
Technique lead
Project Manager


Business Challenge

A2 Design took over the project when it was in bad shape. Back in 2014, the previous development team had started building the project using Laravel 4, which quickly became outdated.

It was too resource intensive to maintain the project because of the outdated framework. As MadPaws forged ahead, website updates were required: new features, integration with different services, etc. At one point, it became obvious that the process of achieving the required functionality with the technologies on which the platform had been built was not efficient.

The main challenges identified by the MadPaws team were:

Having identified a Framework Upgrade as the main objective, the MadPaws team reached out to A2 Design for assistance.

A2 Design made every effort to achieve maximum efficiency. As a remote web development provider for many companies and startups, A2 Design holds regular voice/video meetings with our partners; however, we rarely get a chance to meet each other in person. This comes as no surprise given the fact that our clients are located in different parts of the world! However, the MadPaws project was exceptional in this regard.


2016: A2 Design Team Brought Onto the Project

In summer 2017, members of the MadPaws development team gathered together at A2 Design’s office in Omsk, Russia, to streamline the work processes and ensure the maximum efficiency of the development team. Team members joined us from Sydney (Australia), Kharkiv (Ukraine), and Novosibirsk (Russia).

madpaws solution

The Result


  • over 300 000 registered pets
  • over 20 000 active pet sitters

Business Growth

  • Better site performance achieved in the face of the increasing number of registered users and bookings made through the website.
  • Timely delivery of technical solutions aimed to support new MadPaws partnerships.

More exciting features and collaborations in progress!

Let's discuss your project in more detail! P.S. If you want to offer any other proposals or you are searching for a job, please send a message here: SALES@A2DESIGN.BIZ